Eataly Joins Concorso Italiano to Elevate the Culinary Experience at Monterey Car Week

Eataly, the global Italian marketplace and retail concept, has announced its partnership with Concorso Italiano, the preeminent lifestyle event for enthusiasts of Italian motors, for the 2024 season of Monterey Car Week. As the event's exclusive food and beverage partner, Eataly will offer a range of authentic Italian culinary experiences to complement the showcase of automotive design, art, and technology.

Indulge in the Flavors of Italy at the Heart of Monterey Car Week

Celebrating the Essence of Italian Culture

Concorso Italiano is more than just a car show; it is a multi-sensory immersion into the very essence of Italian culture. The event elevates the experience beyond automotive excellence to encompass the full spectrum of Italian mobility, design, art, fashion, technology, and cuisine, providing an exquisite trip to La Dolce Vita for Italian culture enthusiasts. At the heart of this celebration is the partnership with Eataly, the global Italian marketplace and retail concept, which will serve as the event's exclusive food and beverage partner.

Eataly's Culinary Expertise Enhances the Concorso Italiano Experience

As the event's sole food and beverage partner, Eataly is set to offer a range of culinary experiences throughout the two days of Concorso Italiano. Visitors will be able to indulge in Italian classics such as Insalata Caprese and Lasagna alla Bolognese, as well as Roman-style pizza alla pala, stuffed focaccia, gelato, tiramisu, and espresso-based coffee drinks at the Concorso Italiano Food Pavilion and the exclusive VIP and Chairman's hospitality experiences.

Elevating the Global Presence of Italian Culinary Excellence

Eataly's partnership with Concorso Italiano aligns with the company's commitment to elevating the global presence of Italian food and wine excellence. Tommaso Brusò, Eataly North America CEO, expresses his enthusiasm for the collaboration, stating, "We're thrilled to participate in our first season at Monterey Car Week with Concorso Italiano, an event that speaks to our Italian heritage. Since we opened the Eataly Silicon Valley store in 2022, we have aimed to bring the best of Italian cuisine to this community, and we're looking forward to doing the same for motor enthusiasts at the Concorso Italiano."

Celebrating the Pinnacle of Italian Design and Innovation

Concorso Italiano is a celebration of Italian excellence, showcasing the pinnacle of Italian design and innovation. From classic cars to sleek motorcycles and bicycles, the event provides a platform for enthusiasts to admire the stunning Italian vehicles and get a glimpse into the future with concept vehicles that hint at Italy's innovative spirit. The partnership with Eataly further enhances the experience, allowing visitors to immerse themselves in the full spectrum of Italian culture.

Giving Back to the Community

Concorso Italiano has a heart for the community, partnering with charitable organizations that support education, healthcare, and underprivileged families. The event's commitment to giving back aligns with Eataly's values, as the company aims to be a responsible corporate citizen and contribute to the well-being of the communities it serves.

Anticipation Builds for the 2024 Concorso Italiano

Ahead of the 2024 Concorso Italiano celebration, the event will have a presence at the Eataly Silicon Valley and Eataly Los Angeles locations, where a vintage Fiat 500, or Cinquecento, will be showcased for car lovers to enjoy while shopping for their favorite Italian foods. This collaboration between Concorso Italiano and Eataly promises to create an unforgettable experience for attendees, blending the best of Italian automotive design, art, and cuisine.